Charli XCX has dropped the video for her latest single ‘Beg For You’, featuring Rina Sawayama.
Produced by Digital Farm Animals, the track features a sample from September’s mid 00s anthem ‘Cry For You’.
The video, directed by Nick Harwood and filmed in Lancaster, California is described in a press release as encapsulating “cult theology within popular culture; worship of an image, obsession of a higher power, ritualistic and superstitious practices and the sacrifice for perfection”.
The track is taken from Charli’s new album ‘CRASH’, set to be released on 18th March.
You can check out the video for ‘Beg For You’ below.