Francobollo have shared a new video for ‘Hoo Ha’, their first material since last year’s debut album ‘Long Live Life’.
‘Hoo Ha’ was produced by Charlie Andrew (alt-J, Marika Hackman), and the vid coincides with their trip to SXSW. They’ve also a launch party at Sticky Mike’s Frog Bar, Brighton on 28th March.
Speaking on the video, which they directed and made themselves, the band say: “We’ve always enjoyed making our videos together with the remit to never make something boring. Boredom is death.
“Usually we play around with story, but this time we wanted to take a performance video and see how we could break it in the editing stage. So we had a lot of fun experimenting with green screen and with physically degrading the actual data of the footage frame by frame so that the compressor would get confused.
“It crashed our computer many times – a process we enjoyed as well. So that made it into the video.”
Watch ‘Hoo Ha’ below.
‘Hoo Ha’ was produced by Charlie Andrew (alt-J, Marika Hackman), and the vid coincides with their trip to SXSW. They’ve also a launch party at Sticky Mike’s Frog Bar, Brighton on 28th March.
Speaking on the video, which they directed and made themselves, the band say: “We’ve always enjoyed making our videos together with the remit to never make something boring. Boredom is death.
“Usually we play around with story, but this time we wanted to take a performance video and see how we could break it in the editing stage. So we had a lot of fun experimenting with green screen and with physically degrading the actual data of the footage frame by frame so that the compressor would get confused.
“It crashed our computer many times – a process we enjoyed as well. So that made it into the video.”
Watch ‘Hoo Ha’ below.
