Holly Humberstone has shared a new music video for her current single, ‘Can You Afford To Lose Me?’

The visuals focus on promoting sustainability in deliberate fashion choices.
Photo credit: Claryn Chong

Following the release of her recent single and song collection, ‘Can You Afford To Lose Me?’, Holly Humberstone has shared a music video for the intimate new track.

The new visuals follow the premiere of the song on October 24th, which she then declared as, “probably one of my favorite songs I’ve ever written”, and focus on encouraging the next generation to make sustainable fashion choices. 

This follows Humberstone’s Fifth Sister Swap initiative, which began as a way for her sisters to recycle their own clothing and has now grown into a global fan movement, inspiring Holly’s audiences to exchange outfits at her various live shows this year.

Can You Afford To Lose Me?’ itself opens with “you’re my home planet,” alluding to her care for the planet whilst explaining a tortured love.

You can listen to ‘Can You Afford To Lose Me?here, and watch the official music video below:

Holly Humberstone will tour the UK towards the end of this year, with the full live dates as below:

22 Bristol, O2 Academy
23 Leeds, O2 Academy
24 Liverpool, O2 Academy 1
26 Birmingham, O2 Institute 
27 Newcastle, NX 
29 Glasgow, SWG3 Galvanizers
30 Manchester, Academy 1

1 London, O2 Academy Brixton
3 Norwich, The LCR, UEA
4 Nottingham, Rock City

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