Leon Bridges rounds up friends and family for his new ‘Sweeter’ video

It was filmed in the neighbourhood Leon grew up in.

Leon Bridges has shared his new video for ‘Sweeter’.

Featuring a bunch of his friends and family, the clip was directed by longtime collaborator Rambo, and filmed in Fort Worth, TX, in the neighbourhood Leon grew up in.

Speaking about the video, Leon says: “I wanted to shine a light on the black community in Fort Worth, and specifically my childhood community from the Southside of Fort Worth. I had my friends and family with me; this is a celebration of our Blackness.”

The song also features Terrace Martin, who comments: “It is always an honor to share a platform with my dear brother Leon Bridges. This is meditation music; it is not music for the ears but rather music for the heart. I truly believe that eyes have been deceiving us for so long but the heart always tells the truth. The heart needs to be repaired. Black folk have been deceived so many years, the only thing that can turn it around is a heart full of love.”

Give it a watch below.

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