Orchards serve up the ‘Honey’ with their new vid

Check it out first on Dork now.
Bees, right? We need to talk about bees. Not lyrical subtext. Bees. The bees are disappearing.

Orchards are getting the word out there with their new video for ‘Honey’. “The lyrics are two-fold,” they explain. “You could say they’re about unrequited love and the chemistry that that situation ignites between two people. On the other hand you can think about the lyrics in the context of the bee crisis and how those lovely things are currently in danger. Yes our vocalist is a bit obsessed with bees…”

See. Bees. Save the bees. Save the bees with math-pop brilliance.

We’re giving you a first look at the video, directed by Dan Chase – who also ‘did’ the band’s last video for ‘Peggy’.

According to the band: “The video focuses on how around certain people, you can become a completely different person. We had a lot of fun firing confetti cannons at each other and trying not to laugh. Our last video was darker in colour so we wanted to have a stark contrast with a harsh white background and pastel colours. We also obviously had to get some glitter in there somewhere…”

You can check it out, first on Dork, below.

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