Sad Boys Club have released a new single, ‘Ignorance Is Bliss (Haven’t You Heard)’.
Coming ahead of a headline tour this month, it follows up on most recent EP ‘I’m Not Afraid of The Death (But I Am Afraid of The Dying)’, which dropped back in February.
“It was a song that had a re-birth,” singer Jacob Wheldon explains. “There’s a sweetness about the track that for a while made us all a bit uneasy, it was a bit saccharine and it nearly found itself into Tom’s “SBC graveyard” iTunes folder but I wanted to find a way to contextualise that sweetness to make it a little eerie and fucked up. I like it when earworms unknowingly carry a bit of malice in them, I guess it’s our Pumped Up Kicks. The ‘I’m Not Afraid…’ EP was very dark and came out of covid and all of that bollocks, it’s been nice returning to live shows, so it was important to come with something with some spice and sass in time for sad boy summer.”
You can check out ‘Ignorance Is Bliss (Haven’t You Heard)’ below.
