Cruz Beckham
About This Track
'Beginning' is a love song built on the simple, honest admission of falling hard. Joeboy moves from hypothetical devotion (willing to deny nothing, spend freely) into the real thing: a connection that was supposed to be casual but has become consuming. The track cycles through the emotional arithmetic of early attachment, mixing Yoruba phrases with English to capture the texture of genuine feeling catching him off guard. The production sits light and warm around his voice. The chorus repeats its central claim with a kind of determined gentleness, as if saying it again will make it stick. By the outro, the song becomes almost a plea, Joeboy calling out for reciprocation, the beat still easy but the stakes suddenly clear. It is a charming ode to love that works because it refuses to oversell the moment.
"Beginning" is a track by Joeboy, from the album Love & Light - EP, released 16th August 2019. Full lyrics are available below.
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