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About This Track
'Charm' is a track built on Rema's conversational flow and the rhythmic push of Afrobeats production. The song moves through a series of playful provocations, with Rema adopting the voice of someone confident in his appeal and his means, addressing a partner with a mixture of teasing and insistence. The chorus settles into a repeated refrain, anchoring the track's movement. The production supports a steady groove, letting the vocal performance carry the weight of the narrative. Rema's delivery shifts between the sung chorus and the more spoken passages of the verse, creating a natural rise and fall across the track's three-and-a-half-minute span. The song sits comfortably within the contemporary Afrobeats idiom, built on familiar rhythmic foundations but executed with enough specificity in the performance to hold attention.
"Charm" is a track by Rema, from the album Rave & Roses (Ultra), released 28th April 2023. Full lyrics are available below.
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