
What Kendrick Lamar was answering on ‘Euphoria’, and why Drake’s AI 2Pac verse mattered
A guide to the April 2024 exchange behind Kendrick Lamar’s ‘Euphoria’, from ‘Like That’ and J. Cole’s withdrawal to Drake’s ‘Taylor Made Freestyle’.
Cruz Beckham
About This Track
Future anchors 'Ocean' in the accumulated weight of loss. The track opens with an image of grief so vast it could fill a body of water, then moves through a catalogue of specific absences: a cousin unseen for years, a friend in federal prison, a neighbourhood rider killed. The song doesn't generalise these deaths into metaphor. It names them, locates them in place (700 Block, Lil Mexico, Decatur), and lets them accumulate without resolution. What emerges is a portrait of survival as a kind of haunting. Future moves between street life and its consequences with a flatness that makes the emotional weight heavier. He's happy, he's made money, he's bought cars and jewellery, but the refrain keeps returning: so many tears, I could fill up an ocean. The contradiction isn't resolved. It simply sits there, the price of staying alive when so many around you haven't.
"OCEAN" is a track by Future, from the album MIXTAPE PLUTO, released 20th September 2024. Full lyrics are available below.
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A guide to the April 2024 exchange behind Kendrick Lamar’s ‘Euphoria’, from ‘Like That’ and J. Cole’s withdrawal to Drake’s ‘Taylor Made Freestyle’.

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